7 Oct 2022
Marfrig launched its portal for online sales, www.bassi.com.br with which it will be reaching the end customer with home deliveries.
In this first stage of the project, products from the Bassi, Bassi Angus, Montana Steakhouse and PlantPlus Foods (vegetable protein) brands are sold from the platform to the public in São Paulo.
To do this, Marfrig has warehouses in different areas of the city, which are small spaces to store and send meat to the consumer through a geolocation system. Each space is about 15 square meters and houses five refrigerators.