5 Aug 2022

The chief executive of Longchamp, Jean Cassegrain, has said the brand’s move into shoes and ready-to-wear is complementary to its leathergoods heritage, writes Leatherbiz.


Speaking to media in Malaysia during a tour of Asia, Mr Cassegrain said recently that the world has changed. He said that 30 years ago, making leathergoods was one business and launching ready-to-wear collections was a completely separate business.

 

 

“Now the two have merged,” Mr Cassegrain said, “and we must recognise that. We want to be part of that as well.”


He said that offering customers footwear and apparel, in addition to leathergoods, was helping Longchamp bring its leathergoods collections to life. He said it helped tell the story of the brand.

关于亚太区皮革展 ​

我们为皮革、物料及时装业界创造面对面洽谈的机会,为客户缔造实质商机。我们云集世界各地的商家,让他们寻找新的合作伙伴,发掘潜在客户或供应商,并掌握业界最新发展。   我们主办多个专注时尚及生活潮流的商贸展览会, 为这不断变化的行业,提供最全面的买家及参展商服务,方便他们了解急速转变的行业环境,并预测来季趋势。

社交媒体:​

联络我们: