Is it Leather? Writes on LinkedIn: On the opening day of the Milan fair, Tanner Leatherstein (Volkan Yilmaz) drew a packed audience as he dissected one of his own leather briefcases live on stage. Known worldwide for exposing the truth behind products on social media, Tanner guided the crowd through every detail of the bag’s construction—layer by layer, down to his signature ash test—revealing how to identify real vegetable tanning, detect chromium, and distinguish quality through sight, touch, and even sound.

This moment was more than a demonstration of craftsmanship. It was a powerful lesson in transparency and trust, values that have made Tanner’s voice so influential in the global leather conversation. By giving consumers the knowledge most brands never share, he’s created a bond of credibility that traditional marketing could never achieve.

The event came together through the collaboration of UNIC – Concerie Italiane, the Milan fair, Is It Leather?, and LanConceria, uniting the industry and consumers to highlight the power of knowledge, honesty, and storytelling.
Don’t miss the full story in LaConceria, where Tanner explains why slicing into a luxury bag is more than education—it’s storytelling at its most powerful.