{"id":42837,"date":"2024-04-19T00:38:28","date_gmt":"2024-04-19T00:38:28","guid":{"rendered":"https:\/\/www.aplf.com\/2024\/04\/19\/ceo-to-depart-dr-martens-amid-bid-to-reignite-demand-for-boots\/"},"modified":"2024-04-19T00:38:41","modified_gmt":"2024-04-19T00:38:41","slug":"ceo-to-depart-dr-martens-amid-bid-to-reignite-demand-for-boots","status":"publish","type":"post","link":"https:\/\/www.aplf.com\/zh-hant\/2024\/04\/19\/ceo-to-depart-dr-martens-amid-bid-to-reignite-demand-for-boots\/","title":{"rendered":"CEO to depart Dr Martens amid bid to reignite demand for boots"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"42837\" data-post-id=\"42837\" data-obj-id=\"42837\" class=\"elementor elementor-42837 dce-elementor-post-42837 elementor-42826\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-372d15d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"372d15d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-865f172\" data-id=\"865f172\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-35eab76 elementor-widget elementor-widget-text-editor\" data-id=\"35eab76\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\">19 April 2024<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23791b0 elementor-widget elementor-widget-heading\" data-id=\"23791b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">CEO to depart Dr Martens amid bid to reignite demand for boots<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0170831 elementor-widget elementor-widget-image\" data-id=\"0170831\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"600\" height=\"490\" src=\"https:\/\/www.aplf.com\/wp-content\/uploads\/2024\/04\/image-16.jpg\" class=\"attachment-full size-full wp-image-42829\" alt=\"\" srcset=\"https:\/\/www.aplf.com\/wp-content\/uploads\/2024\/04\/image-16.jpg 600w, https:\/\/www.aplf.com\/wp-content\/uploads\/2024\/04\/image-16-500x408.jpg 500w\" sizes=\"(max-width: 600px) 100vw, 600px\" style=\"width:100%;height:81.67%;max-width:600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fd18bda elementor-widget elementor-widget-text-editor\" data-id=\"fd18bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"color: #008080;\">Image shows the Dr Martens 1460 lace-up boot in soft leather.<\/span><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4eb7e5d elementor-widget elementor-widget-text-editor\" data-id=\"4eb7e5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Footwear brand Dr Martens has said its current financial year (April 2024-March 2025) \u201clooks challenging\u201d, adding that it expects revenues from its wholesale business in the US, its largest market, to fall by at least 10%. By <a href=\"https:\/\/leatherbiz.com\/\" target=\"_blank\" rel=\"noopener\">Leatherbiz<\/a>.<\/p>\n<p>The company has also announced that its chief executive, Kenny Wilson, will leave the role before the end of this financial year. He will be replaced by Ije Nwokorie, a former senior director at Apple, who took up the newly created position of chief brand officer of Dr Martens in February.<\/p>\n<p>Dr Martens said it had recently finalised its order book for the next autumn-winter season, which includes the majority of its wholesale business in the US in the second half of the current financial year. It said orders were \u201cdown significantly year on year\u201d.<\/p>\n<p>The company said it did not intend to put its prices up and, therefore, would be unable to offset the increases in cost it is facing in its supply chain.<\/p>\n<p>Mr Wilson explained that the organisation was focused on an action plan to reignite demand for its boots, particularly in the US. He added that when customers in the US gain confidence in the market the company can expect to see a significant improvement in its business performance. But he said there was no assumption this would happen in the current financial year.<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-section elementor-top-section elementor-element elementor-element-c5bbb6e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c5bbb6e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-789ce6c\" data-id=\"789ce6c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-19eb4bc elementor-widget elementor-widget-spacer\" data-id=\"19eb4bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>19 April 2024 CEO to depart Dr Martens amid bid to reig&hellip; <a class=\"more-link\" href=\"https:\/\/www.aplf.com\/zh-hant\/2024\/04\/19\/ceo-to-depart-dr-martens-amid-bid-to-reignite-demand-for-boots\/\">\u95b1\u8b80\u5168\u6587 <span class=\"screen-reader-text\">CEO to depart Dr Martens amid bid to reignite demand for boots<\/span><\/a><\/p>\n","protected":false},"author":6,"featured_media":42829,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-42837","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news-tc","entry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - 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