Warp was founded in 2016 by Hirra Babar, a young marketing, technology and design enthusiast. Born and raised in Lahore, Hirra is an Economics and Business graduate who after doing her MBA decided to create a label of her which was at the intersection of design, technology and craftsmanship. She developed an interest in crafts and design at a very early age but never pursed it for professional studies, however it was always a form of catharsis for her in her leisure. She loves to travel, meeting new people and exploring different cultures. Her creative design process is inspired by abstractionism. Hirra is the CEO and Creative Director of Warp.
We bring leather, material and fashion businesses together: an opportunity to meet and greet face to face. We bring them from all parts of the world so that they can find fresh partners, discover new customers or suppliers and keep ahead of industry developments.
We organise a number of trade exhibitions which focus on fashion and lifestyle: sectors that are constantly in flux, so visitors and exhibitors alike need to be constantly aware both of the changes around them and those forecast for coming seasons.
APLF Fairs follow Informa AllSecure, Informa’s approach to enhanced health and safety standards at events in the aftermath of COVID-19.