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Spring 2021 collection - Coach launches ‘Coach Forever’
25 September 2020

The leather accessories brand debuts its Spring 2021 collection within Coach Forever, a mix of past, present and future designs in a virtual presentation made in collaboration with German fine art photographer Juergen Teller, reports ILM.



Coach Forever seeks to spotlight the optimism of craft, community and responsibility to the planet through new, vintage and archival Coach designs. It also features recontextualized key pieces from Fall 2020. “Coach Forever is a reflection on what matters most right now and a statement about responsibility, renewal and reduction. Inspired by Coach Creative Director Stuart Vevers' vision of practical optimism, the collection tells the story of Coach bags beyond the runway as they are worn, cared for, personalised and passed down. Grounded in Coach's legacy of craft, it offers a vision of a more mindful future featuring better-made things”, said the brand in a statement.

To read the complete article, click on ILM - Coach Forever