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Founder of Jayne Fashion Consultancy
Both French & English, Ms. Estève-Curé multidisciplinary education in Art, Clothing Technology (ESIV) and Fashion Management (IFM) led her to research, consulting, operational responsibilities and training. She is a true expert in Parisian and international fashion in both its’ strategic and operational aspects. She founded JAYNE FASHION AGENCY, offering cross-disciplinary and synergistic services combining training, events and consulting. Her customers include Galeries Lafayette, Sandro, Maje, Claudie Pierlot, Petit Bateau, Printemps, Esprit, Gap, San Marina, Cosmoparis, Carol, Etam Group, Li & Fung, IKTIB, I.M.A, Shanghaï Lingerie, China Leather Brand Conference.
Ms. Estève-Curé’s strong desire to inspire, convey and diffuse her knowledge has brought her to teach creative and business students in top international schools including: IFM, CSM, Ecole Nationale des Arts Décoratifs, Studio Berçot, ESCP Europe, Ravensbourne, Kent & Winchester Schools of Art & Design, CASS Business School, Istanbul Moda Academy, Bangkok International Fashion Academy.
At first sight, it would seem that the fashion system is permanently renewing itself in order to comply with its sacrosanct “planned obsolescence” mantra which is at the very heart of its’ economic system, permanently driving consumption faster and harder to reach never ending new heights
It’s time to play again! This time our playful fashion spring summer 2017 theme takes us to… paradise! A hot, tropical and mysteriously chic, yet eccentric, paradise that will surprise and transport you to a strange kind of hypnotic artificial fashion nirvana!
How modern, romantic and seductive the sensual playtime APLF fashion trend theme is for next spring-summer 2017 season!
Fashion brands of today are having to seriously rethink their business models and adapt their strategies at all levels to positively engage a new and far more complex and challenging millennial consumer who is emerging in a fast-changing international environment.
So it’s time to play again… great and how exciting! This is a fabulously cool and optimistic trend coming our way for next spring summer 2017 fashion’s season… full of striking dazzling colours that will brighten up our fashion accessories and wardrobes!
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