APLF COLOUR & MATERIAL TRENDS SPRING-SUMMER 2022
by Olivier Guilemin [o,o] in collaboration with the Comité Français de la Couleur
APLF leads us into a dynamic season for Spring-Summer 2022. A season that continues from Fall-Winter 2021/22 and shows that trans-seasonality is now essential. The holistic, the sustainable, our experience of this new age and a return to earthly inspirations all help us think positively about tomorrow. Mindfulness and re-enchanting reality also propel this dream of our vision. Feeling, fashioning the future.
Let's dive in!
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Equitable Earth
A desire for simplicity
Essential/ Equilibrium/ Durable/ Reassuring/ Functional/ Daily Sports/ Modest Pleasures/ Ethical/ Slowing Down/ Natural Performances
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Vivid Earth
A desire for fresh air
Organic Art/ Cyber romanticism/ Digital Florals/ Innovative Values/ Hybrid Nature/ Love & Play/ Sports For Fun
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Spiritual Earth
A desire for well-being
Original & Sensual/ Mineral/ Essence/ Meditation/ Unctuous/ Discreet Luxury/ Mysterious/ Voluptuous
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Dynamic Earth
A desire to travel
Optimism/ Colour Hysteria/ Euphoria/ Energetic Contrasts/ Creative Arts'N'Crafts/ Sport Couture/ Healthy Adrenaline/ Makers/ Playful Novelties
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