APLF COLOUR & MATERIAL TRENDS SPRING-SUMMER 2022

by Olivier Guilemin [o,o] in collaboration with the Comité Français de la Couleur

APLF leads us into a dynamic season for Spring-Summer 2022. A season that continues from Fall-Winter 2021/22 and shows that trans-seasonality is now essential. The holistic, the sustainable, our experience of this new age and a return to earthly inspirations all help us think positively about tomorrow. Mindfulness and re-enchanting reality also propel this dream of our vision. Feeling, fashioning the future.

Let's dive in!

Equitable Earth

A desire for simplicity

Essential/ Equilibrium/ Durable/ Reassuring/ Functional/ Daily Sports/ Modest Pleasures/ Ethical/ Slowing Down/ Natural Performances

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Vivid Earth

A desire for fresh air

Organic Art/ Cyber romanticism/ Digital Florals/ Innovative Values/ Hybrid Nature/ Love & Play/ Sports For Fun

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Spiritual Earth

A desire for well-being

Original & Sensual/ Mineral/ Essence/ Meditation/ Unctuous/ Discreet Luxury/ Mysterious/ Voluptuous

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Dynamic Earth

A desire to travel

Optimism/ Colour Hysteria/ Euphoria/ Energetic Contrasts/ Creative Arts'N'Crafts/ Sport Couture/ Healthy Adrenaline/ Makers/ Playful Novelties

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